Love it or hate it, Social media is a great tool to get you noticed, give you worldwide recognition and global clients. It’s a great way to be heard, to share and interact with your target audience.
The problem now is that everyone’s on it! How do you set your self apart!? We wrote an article about this last month that might interest you.>> Is your Logo Social media ready?
In continuation to the fact that your Logo must be to be social media ready, how does it impact your business through social media?
Seeing your brand on the social media and recognising a good logo will generate more followers / fans. This is a great way to build database, announce something, get feedback or generate goodwill for the brand.
A logo that adapts to various sizes of varied social media profiles will always look more professional than one that is stuffed in to the space. Consider analysing where your logo will be used while creating your branding to avoid those mishaps.
It’s a great way to tell the audience what your company is all about. Share sneak peaks and behind the scenes with your followers. Infact that is what social media is all about. Give them insights into your day to day function, your big and small achievements and share your goals so that they can be a part of your growth and learn from your mistakes.
A good logo been flashed every now and then is a visual reminder that you exist. It creates recall value thus allowing the audience to remember you better and longer.
It’s a great way to stand out from the crowd of competitors. Having your logo consistently used across print and web along with social media, makes you more relatable to your audience. It generates more trust in you than the other guy.
Remember, other than the above suggestion the most important thing is to choose the right social media for your business.There are so many fish in the sea and if you are going to spend an hour or more every day of your life on social media, it might as well be worth it.
Thank you for stopping by and reading through. Hope you enjoyed the article.